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Posts Tagged ‘promotion’

picture-151Over the holiday weekend “Glory Rose the Gloaming” was given the gift of being featured in three more regional newspapers! It is amazing to watch the progress since Glory Rose’s release in September 2008. Since her initial media coverage on Nov. 16, Brandsma has continued to receive fan mail and inquires about the book through e-mails. She is hoping that people will continue to follow their interests and curiosities by buying the book and spreading the word.

The Gazette Times entertainment reporter, Theresa Hogue, wrote an excellent review of the book that portrayed Glory Rose and Brandsma’s writing in high regards. This is the first published book review of Glory Rose, and I’m happy to announce that it was a success! The article that ran in the Gazette Times, also ran in the Albany Democrat Herald on November 28, 2008.

Today, an article in the Bend Bulletin came out, which featured a more detailed look into Brandsma’s background and how she began writing Glory Rose.

It has been refreshing that all three articles have had different angles to them. Each reporter has personally told Bransma how much they enjoyed the book, which they have all clearly shown in their writing.

One PR concept that I have learned from doing this project is that reporters usually need (or highly prefer) an event or special occasion to tie in with a story, especially for something like promoting an author and book. It was much easier to pitch the story idea to reporters after Branssma landed a book signing or reading somewhere.

The next steps for Glory Rose are to continue to promote and market the book to even more areas of Oregon, including Salem and the Portland. I will keep you all posted on Glory’s Rose’s escalating journey to success!!

Since I am Brandma’s publicist, it would only be appropriate for me to remind you that Glory Rose is available on Amazon.com and Target.com for only $14.99. Books are great gifts to buy for friends and family. I’m sure many of you gave the “Twilight” books a chance, so why not give an Oregon author a chance?

Here are even more reasons why you should give a book as a gift:

  • “A Book. Longer-lasting than a fruitcake, cheaper than a flat screen, more fun than a partridge in a pear tree.”
  • “Books return dividends for life.”
  • “Why a book? Because a new tie never changed anyone’s life.”
  • “Affordable. Portable. Memorable. Books are a gift beyond measure.”
  • “Give love. Give time. Give joy. Give books.”
  • “A Book: The perfect gift for someone who has everything. The perfect gift for someone who has nothing.”
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Two of my close friends, Tyler Macklin and Michael Miller, recently finished creating a music video. Tyler directed, filmed and edited the piece, while Michael helped with creative input and lent his skills in visual effects. The video is far beyond amateur quality and deserves to be seen, so I figured I would take the initiative to try and help them promote it (since I am a public relations major and all).

I’m not just doing this because they’re my friends; I’m doing it because, like the book I’m promoting, I believe in their work.

Their most recent collaboration is this music video titled “These Few Percepts,” the song was written by Shawn Cook, and the lyrics are based on a soliloquy from Shakespeare’s play “Hamlet.” I was lucky enough to be a part of this project as well. I hope you enjoy it!

On Sunday Nov. 16, they entered this video into Diva Studio’s monthly Video Slam and won first place, which qualified them to be a part of the annual Video Slam Festival in February.

Now, here’s some background on these two incredibly talented filmmakers.

Tyler Macklin started working with video at an early when he began to film himself and friends

Tyler Macklin

Tyler Macklin

skateboarding. In 2004 Tyler scripted, filmed and edited a professional TV segment that aired on Fuel TVs “DC Shoe’s Project Detention.” That was really when he realized that he had an “eye” for video, and he wanted to pursue a career in film.

In his time at the UO he has worked on many class and freelance projects that have helped him improve his skills and get noticed. From 2005-2007, Tyler produced, filmed and edited weekly TV segments for “Duck U.” He also produced, filmed and edited safe-sex, anti-drug and drinking PSAs for the University of Oregon Health Center. Last winter, Tyler was featured on the front page of the Register Guard for his extensive online video work with YouTube, and during spring term he won second place for “Best Dramatic Short” at the 2008 UO Student Film Festival. Right now, Tyler is working on many class projects and as being a multimedia reporter for the Oregon Daily Emerald.

Michael Miller started doing video workwhen he was young as well. He used to make stop motion videos where he would try using practical effects, like making his brother look like a giant, with various camera angles. At the age of 12 he got a job as an acting extra on the movie “Drive Me Crazy” with Melissa Joan Hart. He soon realized that acting was not for him, and he dropped out of video making for a short period.

Michael Miller

Michael Miller

Michael started to get back into video about two and a half years ago when he made a Star Wars/Nintendo spoof that ended up winning a small award. The excitement from that was enough to launch him back into film making. Michael’s specialty and concentration with video is working with special effects and graphic design. He is currently working with Amsel Media, and Behind-the-Scenes Productions, from Eugene, Oregon.

Michael has been recognized for his work with visual effects by winning first place and the “People’s Choice Award” in the 2008 Open Lens Film Festival at Diva Studio in Eugene, Oregon. He also won an award for Technical Merit in the 2008 Salem Film festival. Like Tyler, Michael has an extensive YouTube account with an array of fun, creative videos.

If you ever have a minute and are browsing through videos on YouTube, you should check out both of their sites. I promise that you will not be disappointed; in fact, you will be highly entertained.

Since they both have so many videos, I would suggest checking out these ones in particular.

Tyler’s videos: “Green Eugene –Hippie Hunt,” “Safe Sex Condom PSA,” “Hike of Terror” and “Inner Child Revelation.”

Michael’s videos: “The Conflict Within,” “Escape from the Clones,” “Human Torch Effect,” and “Dos Lunas.”

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